Home›The Optima Team
The people who write your articles, read your ad numbers, and run your social media. Here they are.
We deliberately don't use stock photos of people smiling in an office. Everyone on this page actually does the work you pay for, and you can check their track record yourself on LinkedIn. The pictures are illustrations for now; the people are real.
Business & Partnership Advisor
Batam
Twenty years at Telkom, including the first Telkomsel pilot team in Batam-Bintan, then Managing Director of Coleman International College since 2010 and an expert-team member for BP Batam's business bodies (2021-2024). Master's in HR Management and an MBA in Marketing, active in KADIN, REI, and DEKOPIN in the Riau Islands. At Optima he opens doors to business owners and keeps us commercially sensible.
LinkedIn ↗
Data & Reporting Analyst
Batam
Computer Science (Data Science and Decisions) student at the University of New South Wales, Sydney, on a full scholarship. 3rd place worldwide at the Microsoft Office Specialist Championship 2022 (Excel), certified in Microsoft Excel, Word, and MTA Java. At Optima he owns the numbers: weekly ad reports, the Analytics & Track add-on, and the status shown on client dashboards.
LinkedIn ↗
Content & SEO Writer
Yogyakarta
Three years as an SEO content writer: keyword research with Semrush and Google Trends, two to four thousand-word articles a day. At Optima she runs the SEO Advance add-on, articles for researched keywords plus the monthly ranking report.
LinkedIn ↗
Social Media & Creative Content
Batam
Social media specialist for clinics, brands, and creative agencies since 2023: Instagram, TikTok, short video, Canva design. At Optima he runs Basic Social Media, Social Media Management, and the ad creative you approve before it goes live.
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